Teamology Softech and Media Services has been appointed to handle the PR and media communications for Rawbare, a brand in the premium eyewear sector. Rawbare has developed a presence across metropolitan and other cities in India through its online and offline platforms.
Under the new mandate, Teamology will manage digital PR, media outreach, brand positioning, and influencer engagement. The objective of the partnership is to increase Rawbare’s visibility and engagement with its target audience.
Speaking about the partnership, Affan Ahmad, Co-Founder and CEO of Rawbare, stated, "Teamology provides the perfect PR strategy, supported by their creative team. We've been following their work and truly admire how they've helped numerous brands establish market dominance. With this partnership, we’re confident that Rawbare will reach new heights, both in India and internationally."
Harpreet Singh, Co-Founder of Rawbare, added, “Partnering with Teamology is a strategic move to strengthen our brand presence. Their expertise in PR and creative approach aligns perfectly with our vision. We look forward to seeing how this collaboration helps Rawbare expand its reach and make a lasting impact in the eyewear industry."
Shahid Javed, Co-Founder of Rawbare, said, “We’ve always believed that branding goes beyond just visibility — it's about building a culture and emotional connection with your audience. We trust the innovative approaches of Teamology as they strengthen our connection with target customers. Their strategic moves have made them the perfect partner for our next growth phase.”
Gulrez Alam, Director at Teamology, added, “We feel honoured to collaborate with Rawbare — a brand that aligns perfectly with today’s demand for design and functionality. We focus on shaping clear brand messages and creating high-impact brand campaigns for Rawbare that drive meaningful engagement across all media platforms.”
This agreement adds to Teamology’s existing portfolio across the fashion, fintech, FMCG, and lifestyle sectors.
