This year, boAt and Swiggy Instamart are bringing the ultimate Holi celebration to life with a fun and engaging campaign featuring Bollywood actor Veer Pahariya’s viral hook step.
The video, which captures the lively chaos of a Holi party, showcases how everyone—from friends to strangers—can’t resist teasing Veer Pahariya to perform his iconic move. Whether it's a waiter serving thandai or an elderly couple making a reel, the viral step quickly takes over the party. When a friend tries to feed him gujiya while doing the move but hilariously misses, it’s clear the party needs a new vibe.
That’s where boAt’s audio comes in. With a boAt speaker instantly delivered through Swiggy Instamart, the atmosphere transforms, the music kicks in, and the Holi party is set for full celebration.
A boAt spokesperson said, “Holi without music is like colours without vibrance. With boAt’s powerful audio and Swiggy Instamart’s quick delivery, we’re ensuring that every Holi party gets the ultimate sound experience instantly.”
This collaboration demonstrates how boAt’s top-tier audio and Swiggy Instamart’s speedy service can make any celebration an unforgettable experience. Whether it’s a grand Holi bash or an impromptu dance-off, boAt and Swiggy Instamart ensure that the music never stops.
So, this Holi, keep the vibes strong—order your boAt speaker via Swiggy Instamart and make sure your party’s soundtrack is as vibrant as the festival itself.
Watch the campaign here.
