Vikram Solar, one of India’s largest solar photovoltaic (PV) module manufacturers, has announced a strategic partnership with the Kolkata Knight Riders (KKR) for the 2025 Indian Premier League (IPL) season. As the official Clean Energy Advocate of KKR, Vikram Solar aims to use cricket’s wide reach to promote awareness and action towards a sustainable future.
Through this collaboration, the Vikram Solar logo will be featured on the KKR team jersey, symbolising the commitment to cleaner energy solutions. Leveraging cricket’s ability to engage millions of fans, Vikram Solar seeks to make solar energy adoption a mainstream conversation, inspiring individuals and businesses to embrace renewable energy solutions.
This partnership aligns with India’s sustainability objectives and underscores Vikram Solar’s commitment to advancing the clean energy transition. It highlights the company’s role in creating a future where business, sports, and environmental responsibility come together to make a meaningful impact.
As Vikram Solar celebrates its twentieth anniversary of pioneering solar innovation, this collaboration with KKR marks a significant step towards fostering sustainability and making renewable energy a key part of India’s growth.
Mr. Gyanesh Chaudhary, Chairman & Managing Director, Vikram Solar, shared, "As Vikram Solar steps into the twentieth year of pioneering innovation in the renewable energy sector, we are proud to partner with Kolkata Knight Riders—a team that embodies passion, resilience, and excellence, values that resonate deeply with us. As a homegrown brand with strong roots in Kolkata, this collaboration presents a powerful opportunity to drive greater awareness and accelerate the adoption of solar energy across India. Through this association, we aim to inspire a shift toward solar adoption, empowering individuals and businesses to be part of a greener, more sustainable future."
Mr. Venky Mysore, CEO of Kolkata Knight Riders, said, "At Kolkata Knight Riders, we believe in the power of sports to drive meaningful change, and our partnership with Vikram Solar for the upcoming season is a step in that direction. Cricket has an unparalleled ability to connect with millions, and through this collaboration, we aim to inspire greater awareness about sustainable energy solutions and practices. This partnership is not just about the game—it’s about leveraging our collective influence to encourage positive environmental impact and champion a more sustainable tomorrow."
The three-time IPL champions, Kolkata Knight Riders, will kick off their 2025 campaign against Royal Challengers Bengaluru at Eden Gardens on March 22 at 7:30 PM IST. The stadium will host nine matches this season, including Qualifier 2 and the Final.
