On the occasion of World Photography Day, Vivo, a global smartphone brand, has unveiled the second season of the Vivo Imagine Smartphone Photography Awards to celebrate the power of imagination, encouraging photographers to push the boundaries of creativity and showcase their unique perspectives through the lens of their smartphones. Esteemed Writer and Film-maker, Zoya Akhtar, will lead the distinguished jury, joined by photography luminaries Vineet Vohra, Rakesh Pulapa, and Aamir Wani.
The awards encompass six captivating and distinct categories: Nature & Wildlife, Architecture, Portraits, Night & Light, Motion and Street Photography. As entries close on September 8, the jury will select 30 finalists. These finalists will be given the opportunity to submit their work for final evaluation. They will also get an opportunity to attend photography masterclasses led by renowned photographers and jury members Vineet Vohra, Rakesh Pulapa, and Aamir Wani, to further refine their photography skills.
The grand prize winner will receive a cash prize of INR 5 lakhs, while six category winners will win a vivo X100 Pro each at the grand finale event to be orgnaised in Mumbai.
Geetaj Channana, Head of Corporate Strategy, Vivo India, said, “As we celebrate World Photography Day, we are thrilled to announce the second edition of the vivo Imagine Smartphone Photography Awards, themed 'Joy of Imagination.' This theme captures the essence of creativity, allowing us to express our deepest emotions without words, through the liberating medium of photography. At vivo, we are committed to blending cutting-edge technology with artistic brilliance, empowering photography enthusiasts to bring their imagination to life. These awards not only provide a platform for recognition but also offer opportunities to refine skills and push the boundaries of creativity, all while reinforcing vivo's leadership in smartphone photography.”
Writer and Film-maker, Zoya Akhtar, expressed her excitement regarding the announcement by saying “I am extremely elated to come together with vivo for another edition of the vivo Imagine Award. India is teeming with extraordinary talent, and my journey in creative and visual storytelling has underscored the power of visual narratives. This initiative seeks to discover and celebrate unique storytellers, affirming vivo’s dedication to nurturing creativity and pushing artistic boundaries. It offers photographers across India an exciting journey to capture moments of joy that transcend time and imagination.”
Participants will submit their entries through the official vivo website vivoimagine.com,
