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Zebronics, a leader in IT hardware, audio, and home entertainment, has launched its latest ad campaign featuring Bollywood superstar Hrithik Roshan. The campaign presents a humorous take on the differences between reel and real life, showcasing how Zebronics' LED TVs and soundbars are transforming the way we experience home entertainment.
The ad tells the story of Hrithik navigating an amusing encounter with fans who are more enamoured by his on-screen persona than his real-life presence. The campaign playfully suggests that Zebronics' cutting-edge technology—featuring Dolby Atmos, DTS-X, and exceptional visual quality—offers a cinematic experience so immersive that reality pales in comparison. It’s a call to bring the theatre-like experience into homes, with Zebronics as the key.
Rajesh Doshi, Director & Co-Founder of Zebronics, shared, “Hrithik Roshan epitomizes the spirit that Zebronics stands for—premium, aspirational, and transformative. This campaign showcases how technologies like Dolby Atmos and state-of-the-art visuals, once considered opulent, are now accessible to everyone. Our mission is to make premium home entertainment a reality for every home, turning spaces into cinematic hubs. With Hrithik leading the narrative, we’re proving that exceptional quality is for all.”
Hrithik Roshan, Zebronics’ brand ambassador, expressed his excitement, saying, “I’m thrilled to be part of this ad campaign that highlights Zebronics' brilliant visual and sound experience, now accessible to every Indian home. Zebronics is always ahead of the curve, delivering the best-in-class experience, and I’m proud to be a part of the brand.”
The ad film, which features Hrithik Roshan, will reach audiences nationwide through digital platforms. Zebronics is set to elevate home entertainment, inviting consumers to embark on an extraordinary journey of sight and sound.
