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GroupM's Motion Content Group awards best short films and webseries
BY Ronald Rodrigues

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Is Vertical Video Feature Clips An Attempt To Redefine OTT Discovery Through AI?

After Hotstar’s Quix, comes ZEE5’s AI-powered Clips, pointing to how OTT platforms are rethinking short-form videos. But can bite-sized moments turn scrolling into viewing—and brand opportunities?

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