AD, the ready-to-wear brand from Arvind, has announced the appointment of actor and youth icon Raghav Juyal as its brand ambassador. Recognized for his charm, individuality, and unique sense of style, Juyal reflects the brand’s ethos of comfortable, breathable, and fashionable everyday wear that appeals to today’s generation.
Commenting on the announcement, Pranav Dave, Chief Business Officer – Retail & Knits, Arvind Limited said, “Raghav Juyal’s individuality and effortless style align seamlessly with our brand ethos. ‘AD’ from the house of Arvind is about creating versatile, easy-to-wear fashion that fits into the everyday lives of our consumers, while making them look and feel confident. Raghav brings that spirit alive with his relatable and charismatic personality.”
Raghav Juyal, known for his individuality and creative energy, shared his excitement, “I am excited to associate with ‘AD’ from the House of Arvind. The brand represents fashion that is relaxed yet stylish – something I personally relate to. For me, comfort is non-negotiable, and the brand delivers exactly that while still keeping it trendy. I look forward to this partnership and connecting with people who enjoy fashion that feels as good as it looks.”
AD is aiming to redefine everyday fashion with stylish, breathable, and versatile apparel designed for the modern lifestyle. By blending comfort with contemporary design, the brand is intended to emerge as a preferred choice for individuals seeking clothing that moves seamlessly from work to leisure.
With Raghav Juyal as its brand ambassador, AD will roll out a new campaign across digital platforms, retail outlets, and marketplaces, highlighting its take on everyday fashion. The collection is available through The Arvind Store, Myntra, and other leading e-commerce platforms, making it accessible to a wide consumer base.