Allied Blenders and Distillers has announced the appointment of Amar Sinha as Managing Director Designate, effective 2 April 2026, as part of a planned leadership transition.
The move comes as current Managing Director Alok Gupta nears the end of his tenure, with the company aiming to ensure continuity while strengthening its long-term growth strategy.
Sinha brings over three decades of experience across the alcohol beverage and consumer sectors. He previously served as Chief Operating Officer at Radico Khaitan and has held leadership roles, including Managing Director at Whyte & Mackay India, as well as positions at Herbertsons under the UB Group.
His appointment aligns with ABD’s focus on value creation and market leadership, leveraging his expertise across sales, marketing and business transformation to steer the company’s next phase of growth.
Commenting on the appointment, Kishore Chhabria, Non-Executive Chairman, ABD, said, “I would like to thank Alok for the leadership and commitment he has brought to ABD over the years, including his role in strengthening the governance framework and the company’s presence in the Indian alco-beverage industry. As we look ahead to the next phase of our journey, I am pleased to welcome Amar. With his deep industry experience, I am confident that he will successfully build on the momentum we have created.”
Alok Gupta, Managing Director, ABD, added, "It has been a wonderful journey leading ABD, and I take great pride in the progress and milestones achieved together. With the strength of our brands, dedication of our teams, and the strategic foundation we have built, ABD is well-positioned for its next phase of growth.”
Sharing his thoughts on joining the company, Amar Sinha, Managing Director - Designate, ABD, said, “I am delighted to be joining ABD at this important stage of the journey. ABD has built a strong presence in the Indian alcohol-beverage industry over the years, with a solid portfolio of brands. I look forward to working with the team and driving strategy for the next phase of growth.”
