Bennett, Coleman & Co Ltd (BCCL) and OpenAI have announced a strategic partnership to help readers discover journalism from BCCL’s publications and digital platforms through ChatGPT.
Under the partnership, content from participating BCCL publications, including The Times of India and The Economic Times, will be surfaced in relevant ChatGPT responses through select summaries or excerpts. These responses will identify the publication and provide direct links to the original articles, enabling readers to access the full reporting and context on BCCL platforms.
BCCL and OpenAI will also explore the use of OpenAI technology across areas such as archive discovery, research, data analysis, translation, reader services and business operations. Any use of AI within newsrooms will remain subject to the editorial standards and human oversight of the respective BCCL publications.
Mohit Jain, Chief Operating Officer and Board Member, BCCL, said, “For almost two centuries, BCCL has believed that journalism is a public trust - rooted in facts, guided by independent judgment, and sustained by the trust of our readers. As technology has evolved, we have continually embraced new ways to make our content accessible to readers wherever and however they choose to engage with it. Our partnership with OpenAI is another step in that journey, enabling audiences to discover journalism from across our publications while preserving the source, context, and identity of the original reporting.”
Varun Shetty, Vice President - Media Partnerships, OpenAI, said, “BCCL is an important part of how millions of people understand India and the world. This partnership will help ChatGPT users discover reporting from BCCL’s English and Indian-language publications, with clear attribution and direct links to the original articles. We want to build practical, constructive relationships with publishers in India. That means listening to their priorities, respecting editorial independence and developing products that help readers connect with news.”
The partnership forms part of OpenAI’s wider work with publishers globally to improve access to reliable information and explore AI applications across news products and publishing operations.
BCCL’s participating publications will retain full editorial independence, with editors and journalists continuing to oversee reporting, verification, editing and publication. OpenAI will have no role in determining their editorial coverage or positions.
