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BigBasket, a TATA Enterprise, successfully concluded the 2nd edition of the Tata Ultra Marathon Promo Run at RBANM’s ground near Halasuru Lake. With over 2,000 enthusiastic participants, this year's event centred on the theme #MovingTowardsWellness, emphasising fitness and holistic well-being.
The marathon commenced at 6:00 AM, featuring a scenic route that showcased Bengaluru’s iconic landmarks. Runners could choose between a 10K or 16K challenge, earning finisher medals, e-certificates, runner kits, and T-shirts upon completion. In line with its commitment to sustainability, BigBasket provided organically grown fruits to participants, celebrating both the marathon and World Organic Day.
Dignitaries at the event included VS Ramesh, Co-Founder of BigBasket, and senior representatives from Tata Sons, highlighting the importance of wellness and sustainability in today’s society.
“We are thrilled with the incredible turnout at this year’s Tata Ultra Marathon Promo Run,” said VS Ramesh, Co-Founder of BigBasket. “Fitness and well-being have taken centre stage, and BigBasket is proud to lead initiatives that promote physical health and wellness in our everyday lives.”
Virat Shivam Mehta, General Manager - Brand & Marketing at Tata Sons, added, “This event isn’t just about running; it’s about encouraging a healthier India. The popularity of wellness-focused events like the Tata Ultra Marathon reflects a growing movement towards prioritising personal well-being.”
Looking ahead, the Tata Ultra Marathon is set for February 25, 2025, in Lonavala, featuring 50 km and 35 km race categories through the picturesque Sahyadris. This event aims to challenge participants while promoting a healthy lifestyle and sustainability.
