This year, India celebrates its very first National Croissant Day, and it's been made even more exciting thanks to Britannia Treat Croissant. To mark the occasion, the brand launched a fun-filled campaign featuring Sahil Khattar—comedian, content creator, and master of witty street banter.
Sahil took to the streets, microphone in hand, turning everyday moments into spontaneous, laughter-filled encounters. He surprised a few lucky people with a quirky gift—a ‘croissant mala’! This playful twist not only made the day extra special but also had people talking about and enjoying Britannia Treat’s five irresistible croissant flavours: Cocoa, Vanilla, Mixed Fruit, Triple Choco, and Strawberry.
The campaign was all about creating moments of joy through unexpected surprises, cheerful conversations, and, of course, Britannia Treat Croissants. Sahil’s quick wit and spontaneous interactions brought smiles to everyone he met, turning an ordinary day into something truly special. From playful chats to delighted reactions, the aim was to spread happiness—one croissant at a time!
Because National Croissant Day is an emotion best expressed with a Britannia Treat Croissant!