Ferns N Petals, popularly known as FNP, has unveiled a string of brand collaborations this Valentine’s Day, partnering with Tim Hortons, Palmonas and JW Marriott Mumbai to blend gifting with immersive experiences across cities.
Positioning itself as a go-to destination for heartfelt gifting, FNP has introduced a series of on-ground and in-store activations designed to surprise consumers in everyday settings. At select Tim Hortons outlets across India, customers are being presented with roses and Valentine’s message cards at the point of purchase, pairing coffee rituals with spontaneous gestures of affection.
The brand has also collaborated with jewellery label Palmonas to curate exclusive Valentine’s hampers that combine contemporary jewellery with floral gifting. The partnership is being amplified through giveaways and influencer-led storytelling, reinforcing the idea of keepsakes that endure beyond the day itself.
Extending the celebration into physical spaces, FNP has created a luxe floral pop-up at JW Marriott Mumbai, alongside themed installations and workshops at Ambience Mall, Vasant Kunj and Gurgaon. Additionally, roses are being delivered mid-ride in select Uber Black cars across Delhi NCR, placing moments of romance in unexpected settings.
Through these collaborations spanning hospitality, food and beverage, jewellery and mobility, FNP is aiming to reimagine Valentine’s Day as a series of shared experiences that move, warm and linger.
Speaking about the collaborations, Avi Kumar, CMO at FNP said, “Valentine’s Day has evolved beyond a single moment into a season of meaningful connections. Fnp being at the heart of the occasion wanted to make expressions of love more accessible, memorable and experiential for consumers through collaborations with some of the most loved brands bringing a unique lens to celebrate love, while keeping to the brand’s promise of surprising and delighting the customers.”
