In a striking fusion of premium hospitality and high-octane cricket, Hyatt has announced a strategic collaboration with Mumbai Indians, one of the most successful teams in global franchise cricket. This partnership aims to create unforgettable moments for fans and World of Hyatt members by merging the passion of cricket with the excellence of Hyatt’s hospitality.
As part of the collaboration, Hyatt is launching a vibrant digital campaign to highlight its brand promise of care while celebrating India’s undying love for cricket. The initiative will boost Hyatt’s visibility among cricket enthusiasts, offering engaging content and exclusive experiences throughout the cricket season.
The highlight of this partnership is a bespoke experience for World of Hyatt members. Selected members will have the chance to engage in an exclusive meet-and-greet session with Mumbai Indians players and receive official merchandise. This initiative is a tribute to loyalty and fandom, underlining the emotional connection between fans and their favourite team.
Sunjae Sharma, managing director, India & Southwest Asia, Hyatt, shared his enthusiasm for the partnership, "At Hyatt, we are always exploring meaningful ways to deepen guest engagement and bring our brand promise to life. Our collaboration with Mumbai Indians allows us to do just that—combining the energy of cricket with the warmth of Hyatt’s hospitality. It is a coming together of two brands that share a common commitment for excellence and creating unforgettable experiences for their fans. This collaboration opens up new avenues to create one-of-a-kind experiences for our most loyal World of Hyatt members as well as our key stakeholders."
A spokesperson for Mumbai Indians also commented on the alliance: "At Mumbai Indians, we believe in creating meaningful collaborations that resonate with our fans and enhance their experience beyond the field. Our collaboration with Hyatt is a natural fit — it brings together the best of cricket and hospitality to deliver memorable moments for our fans. Through this sponsorship, we look forward to engaging with fans uniquely and celebrating the spirit of cricket with the signature warmth and care that both our brands represent."
With this innovative partnership, Hyatt and Mumbai Indians aim to celebrate loyalty, community, and the joy of cricket in a way that is as exciting as it is memorable.
