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Myntra appoints Jayant Prasad as Senior Director – Brand Management

The former Arvind Fashions executive brings over two decades of experience across apparel product development, merchandising, sales operations and brand management

BY TEAM IMPACT
Published: Oct 21, 2026 11:50 AM 
Myntra appoints Jayant Prasad as Senior Director – Brand Management

Jayant Prasad joined Myntra as Senior Director – Brand Management in October 2025, bringing experience across brand strategy, product development, merchandising, sales operations and apparel business management.

At Myntra, Prasad oversees buying and design across private-label and licensed western wear and sports apparel brands, covering multiple segments and occasions. His responsibilities include balancing outright and marketplace models and using data-led merchandising to translate consumer trends into product assortments.

Before joining Myntra, Prasad spent four years at Arvind Fashions Limited, where he held the roles of Director of Sales Operations for US Polo Assn and Business Head for USPA Denim and Kids Wear. His responsibilities included managing sales channels, revenue and profitability, seasonal inventory planning and product strategy. As Business Head, he led a business with a reported profit and loss (P&L) of ₹700 crore, focusing on product development, channel budgets and key performance indicators such as sell-through, markdowns and cost of goods sold.

Prior to Arvind Fashions, Prasad spent more than 11 years at Aditya Birla Fashion and Retail Limited, working across several roles at Allen Solly. As AVP – Sales, he managed the brand’s sales and P&L performance across multiple channels, including multi-brand trade, large-format retail, outlet stores and e-commerce.

His earlier roles at Allen Solly included General Manager – Sales & Product for menswear, Group Manager – Product for menswear and Product Manager for Solly Jeans Co. During this period, he worked across product transformation, pricing, category development, channel strategy and e-commerce growth.

Prasad began his career in apparel and garment processing, holding positions at ITC Limited, Spell Fashions and S&A Impex. At ITC, he specialised in wet processing and product development, led garment finishing and surface value-addition functions, and contributed to setting up a new plant. He received the company’s Business Excellence Award for his contribution in 2007–08.

His appointment at Myntra brings together more than two decades of experience spanning apparel product creation, sourcing, merchandising, brand development and commercial operations.

 

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