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Spotlight
‘We’d rather sit idle than pitch for free’
BY Yash Bhatia

More From Impact
Myntra partners with Vellvette Lifestyle to launch Molten Beauty
BY TEAM IMPACT

Spotlight
The Unexpected MVPs of Brand Campaigns!
BY Antora Chakraborty

More From Impact
Neha Gulati Joins Myntra as Head of Brand, Events, Category and Private Brands
BY TEAM IMPACT

Talking Point
System Update: Rebooted
BY Antora Chakraborty

IMPACT Stories
VIDEO INTERVIEW: Masaba Gupta on Breaking Mom Myths and Redefining Modern Motherhood
BY NEETA NAIR

IMPACT Stories
Rakhi Gets a Gen Z Makeover: How Brands Are Rewriting the Festive Playbook
BY Anushka Sengupta

Creative Zone
Best Ads of July 2025
BY Anushka Sengupta

More From Impact
HRX onboards Triptii Dimri as its Female Brand Ambassador with a new Campaign
BY TEAM IMPACT

Creative Zone
Ads In Focus
BY Anushka Sengupta

More From Impact
Myntra launches ‘It’s You 2.0’ campaign- aimed at new-age, fashion-forward India
BY TEAM IMPACT

Creative Zone
Hall of Fame: Best Ads of June 2025
BY Anushka Sengupta

Creative Zone
Ads In Focus
BY Anushka Sengupta

Creative Zone
ADS IN FOCUS
BY Anushka Sengupta

More From Impact
Myntra Launches ‘Father’s Drip’ Campaign for Father’s Day
BY TEAM IMPACT

Creative Zone
Hall of Fame: Best Ads of May 2025
BY Anushka Sengupta

Creative Zone
Ads In Focus
BY Anushka Sengupta

More From Impact
Myntra launches EORS 22 campaign starring SRK, Kiara Advani & Farah Khan in a fun twist
BY TEAM IMPACT

More From Impact
Gunjan Soni Appointed as YouTube India's Country Managing Director
BY TEAM IMPACT

Creative Zone
RAD ADS OF THE WEEK
BY Anushka Sengupta

TOP STORY

‘Either We Don’t Do It At All, Or We Do It With A Bang’

Udyan Ghai, Group Head of Marketing, Apollo Tyres, shares how the Rs 579-crore Team India jersey deal strengthens brand and dealer engagement


DPDP: Data Done Differently


Restoring The Standard


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