Human Mobile Devices (HMD) has announced the continuation of its successful partnership with acclaimed actor Jimmy Shergill, extending his role as the face of the brand's feature phone portfolio in India. This renewal follows the remarkable success of the 'Khoob Chalega' campaign, which struck a chord with consumers across the country.
This ongoing collaboration builds on the strong foundation laid during the initial partnership, where Jimmy Shergill's authentic persona perfectly aligned with HMD's commitment to providing reliable and innovative communication devices to millions of Indians.
Ravi Kunwar, CEO and VP – HMD India and APAC, commented, "We are delighted to extend our association with Jimmy Shergill. His genuine connection with audiences and credible screen presence has significantly amplified our brand message and innovation story to the masses. His values and appeal perfectly complement Human Mobile Device’s vision of making technology accessible to everyone."
Jimmy Shergill shared his excitement about the renewed partnership, stating, "My journey with Human Mobile Devices has been great, and our first campaign has been a huge success. I'm excited to continue this relationship. The brand's commitment to delivering quality and dependability resonates with my own principles. I look forward to being part of HMD's continued mission to come."
As part of this extended partnership, Jimmy Shergill will continue to feature in upcoming campaigns for HMD's range of feature phones across various platforms. This collaboration is a key part of HMD's marketing strategy to engage with its target audience and generate excitement about the products on offer.
Stay tuned as Human Mobile Devices and your all-time favourite hero, Jimmy Shergill, embark on this exciting journey together, shaping the future of mobile technology and leaving an indelible mark on the industry.
