Keventers, the milkshake brand operated by Super Milk Products Pvt. Ltd., has appointed Shaurya Prabhat as its Chief Executive Officer. He succeeds founder Agastya Dalmia, who revived the legacy brand for a new generation of consumers.
Prabhat has been with Keventers since 2017, most recently serving as Director and Chief Strategy Officer. He initially joined to lead business development when the company was largely franchise-led, and over time expanded his remit to include strategy, business excellence, human resources, marketing and operations. Based in New Delhi, he has played a central role in shaping the company’s commercial direction.
Before joining Keventers, Prabhat worked at The Smart Cube (now part of WNS), advising Fortune 100 clients across sectors such as retail, banking, pharmaceuticals and oil and gas. He holds a BSc in Economics from the University of London and an MSc in Economics from the University of Warwick.
“I’d like to thank the Board for entrusting me with the responsibility of shaping the company’s next phase of growth. What I’ve learned over eight years is that the mission never really changes: grow the company, grow the brand, and do it with honesty. If you manage your inputs with excellence, the outcomes take care of themselves. I’m extremely excited about the vast opportunities ahead for us", said, Shaurya Prabhat, CEO & Managing Director, Keventers.
As CEO, Prabhat is expected to focus on expansion, with plans to open 70 new outlets over the next year. The company is targeting a threefold increase in business over the next three years, followed by further scaling over a five-year horizon.
Alongside its core outlet business, Keventers is exploring growth in retail and FMCG, quick commerce and institutional sales, as part of a broader “House of Brands” strategy aimed at building a portfolio of food and beverage offerings.
“I have worked alongside Shaurya for over eight years and known him for longer - I have seen how he thinks, how he leads, and how deeply he cares about this brand. He has led almost all significant decisions we have taken over the years and helped us navigate through the most complex of situations – from Covid and restructuring our business model to fundraising and governance. I could not be prouder of what we have built together, and I could not be more confident about what he will build next", said Agastya Dalmia, Founder, Keventers.
