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Kushals Fashion & Silver Jewellery appoints Sanya Malhotra & Priyanka Mohan as brand face

Malhotra represents Kushals in North India and Mohan in the South, in a campaign celebrating women’s joyful, passionate love for jewellery

BY TEAM IMPACT
Published: Oct 31, 2025 5:14 PM 
Kushals Fashion & Silver Jewellery appoints Sanya Malhotra & Priyanka Mohan as brand face

Kushals Fashion and Silver Jewellery, a fashion jewellery brand has welcomed actors Sanya Malhotra and Priyanka Mohan as its brand ambassadors. Malhotra is the brand ambassador for the north Indian market whereas Mohan is the brand ambassador for the south Indian market.

The campaign is all about the love of jewellery, showing women going to delightfully unexpected lengths to express their passion for it.

In the film, Mohan steals the show at a South Indian wedding, bringing her entire Kushals collection because she just can’t choose what to wear.


In the other film, Malhotra lights up a buzzing house party, where Kushals zircon jewellery transforms her entire look and personality.

Speaking about the collaboration, Manish Gulechha, Co-founder, Kushals Fashion and Silver Jewellery, said, “Sanya and Priyanka truly embody the spirit of today’s woman- confident, graceful, and rooted in individuality. Their charm and authenticity perfectly mirror what Kushals stands for: celebrating every woman’s individuality through thoughtfully crafted, contemporary jewellery.”

“Fashion jewellery, for me, is all about having fun with style - effortless and always on-trend. That’s why I’m so excited to be associated with Kushals Fashion & Silver Jewellery. I love how every design feels light, easy, and beautifully blends tradition with modern fashion sensibilities. It truly is fashion ki favourite jewellery!” said Sanya Malhotra.

“Jewellery is all about expressing style in a way that’s fashionable and modern. At Kushals, every piece highlights craftsmanship, with designs that are lightweight, stylish, and ideal for layering or combining multiple pieces. Each creation is on-trend and easy to wear, making fashion jewellery a fun way to compliment any look. I’m thrilled to be part of a brand that celebrates self-expression and fashion-forward style,” said Priyanka Mohan.

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  • TAGS :
  • Sanya Malhotra
  • Kushals Fashion and Silver Jewellery
  • Priyanka Mohan
  • Manish Gulechha

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