Mohit Cherian has been elevated to the role of Category Director at Diageo India, following a stint as Senior General Manager, Brand Marketing.
Cherian joined Diageo India in February 2020 and was previously responsible for marketing the company’s BII Scotches portfolio. His elevation marks his latest move within the company after more than six years with the organisation.
Before joining Diageo India, Cherian was associated with Aditya Birla Fashion and Retail, where he served as Assistant Vice President and Head of Marketing - Allen Solly.
He brings experience across brand marketing and category management, having worked across the fashion and beverage sectors during his career.
