Xiaomi India has appointed Nimisha Prasad as its new Corporate PR Lead. In this role, she will be responsible for leading the corporate PR efforts, building, and reputation and leadership profiling.
Prasad announced her move on LinkedIn. She joins Xiaomi after working at Noise, where she was involved in shaping the brand’s communication in India’s consumer technology sector. At Xiaomi India, she will lead initiatives focused on brand perception and corporate-level communication.
"I am thrilled to be stepping into a new role at Xiaomi India as Corporate PR Lead, after completing a wonderful stint at Noise. Humbled and all geared up as I take on the responsibility of leading the corporate reputation efforts for the brand in India. A big thank you to everyone who’s made the start so seamless already — Sandeep Sarma, Anuj Sharma, Sudhin Mathur, for the trust and opportunity to build something purposeful together. Here to do what I love most — telling untold stories, building brand, shaping perception, and driving impactful conversations," read Prasad's LinkedIn post announcing the move.
She will be based in Gurgaon and will work with senior leadership, including Sandeep Sarma, Anuj Sharma, and Sudhin Mathur, to support Xiaomi’s communication efforts in India.
The appointment reflects Xiaomi’s intent to strengthen its corporate communications in one of its key markets.