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Parag Milk Foods Expands Product Range with High-Protein, Nutrient-Rich Offerings

Parag Milk Foods enhances its portfolio with high-protein, nutritious products across its brands, catering to evolving consumer needs for healthier dairy options

BY TEAM IMPACT
02nd April 2025
Parag Milk Foods Expands Product Range with High-Protein, Nutrient-Rich Offerings

Parag Milk Foods, one of India’s leading dairy FMCG companies, is expanding its product range to include high-protein and nutrient-rich offerings, responding to the growing demand for health-focused nutrition. This strategic move underscores the company's commitment to innovation, quality, and its position as a key player in both the Indian and global dairy markets.

The expanded portfolio includes new products under the company’s flagship brands:

  • Gowardhan: Crunchy Chikki, made with 100% pure Gowardhan Ghee, available in two flavours – Sesame and Peanut.
  • Go Yogurt: A healthy, indulgent yogurt offering made from cow milk with a wholesome blend of fruits.
  • Pride of Cows:
    • Low-Fat & High-Protein Paneer – 45 gm of protein.
    • Mint & Masala Buttermilk – a refreshing summer drink.
    • Greek Yogurt in flavours such as Fig & Honey, Blueberry, Pineapple, and Mixed Berry, packed with 8g of protein and no added sugar.
    • High-quality farm-fresh Bocconcini – fresh mozzarella balls for gourmet dishes.
  • Avvatar: India Whey Protein Bar in Chocolate and Coffee wafer flavours, catering to on-the-go fitness enthusiasts.

Akshali Shah, Executive Director of Parag Milk Foods, said, "With protein becoming an essential nutritional need in India, we are committed to providing high-quality dairy solutions that cater to this growing demand. Our latest offerings across all brands of Parag Milk Foods reinforce our focus on high-protein, nutrient-dense offerings, ensuring consumers have access to superior dairy nutrition. With protein becoming a daily essential dietary need not just in India but globally, our offerings, including high-protein paneer, cheese, and yogurt, are designed to meet evolving nutritional requirements. As the market for protein-rich products expands rapidly, Parag Milk Foods is poised to lead this segment with innovative, traceable, and high-quality product offerings that support healthier lifestyles."

These products will be available across various retail channels, including general stores, modern trade, and e-commerce platforms. The Pride of Cows range will be sold via its own portal and app, as well as through Quick Commerce and e-commerce platforms.

  • TAGS :
  • Parag Milk Foods
  • dairy
  • Pride of Cows
  • Gowardhan
  • Nutrition
  • high-protein products
  • health-focused
  • Avvatar

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