Punt Creative has been appointed as the communications partner for PizzaExpress India following a competitive multi-agency pitch.
Under the mandate, the agency will oversee the brand's communications and digital strategy, social media, content creation and integrated campaign development, with a focus on strengthening consumer engagement across platforms.
Commenting on the partnership, Harsh Shah, Managing Director, Punt Creative, said, "PizzaExpress is a brand with incredible heritage and a strong point of view on food, culture, and dining experiences. We are delighted to partner with the team in India and look forward to creating meaningful campaigns and consumer conversations that strengthen the brand's presence and engagement across digital platforms."
Shambhavi Mishra, Group Head of Marketing, Gourmet Investments Hospitality Group (GIHG), added, "As PizzaExpress continues to strengthen its brand and deepen connections with today's consumers, we were looking for a partner that could combine strategic thinking with culturally relevant creativity. Punt Creative demonstrated a strong understanding of our brand, audience, and ambitions for the digital space. We look forward to collaborate with the team to create meaningful conversations, memorable campaigns, and experiences that resonate with our consumers."
