Cricket fans, brace yourselves! TECNO, the innovative tech brand that embraces India’s unstoppable energy, has announced a new partnership with the iconic Kolkata Knight Riders (KKR). This exciting collaboration is set to celebrate the passion of India’s youth and cricket enthusiasts, promising to make the experience bigger, bolder, and more thrilling than ever before!
Cricket in India isn’t just a sport; it’s a heartbeat, a celebration, and a way of life. TECNO has always led the way in keeping fans connected to the action with its sleek, powerful smartphones, designed to offer seamless signal and connectivity. Now, with the #SignalJeetKa campaign, TECNO aims to elevate this experience, ensuring that fans never miss a single boundary, wicket, or super over.
Mr. Arijeet Talapatra, CEO of TECNO Mobile India, shared, “We’re excited to partner with Kolkata Knight Riders. Cricket is an emotion that unites millions, and it aligns perfectly with TECNO’s mission to empower India’s youth. Through our #SignalJeetKa initiative, we aim to ensure fans stay connected and never miss a moment of the thrilling action. Just as KKR gives their all on the field, we’re committed to delivering the best technology to keep fans at the heart of the game.”
KKR’s #KorboLorboJeetbo motto resonates with TECNO’s “Stop At Nothing” ethos, highlighting relentless hustle, teamwork, and the vibrant cricket culture. This partnership reflects TECNO’s ongoing commitment to engage with India’s youth, a generation that is passionate about both technology and sports. By leveraging cutting-edge products and unparalleled signal connectivity, TECNO reaffirms its position as a brand that champions performance, excellence, and seamless connectivity in every aspect of life.
Binda Day, CMO of Knight Riders Sports, stated, “Technology is at the forefront of cricket's growth, especially in India. Our partnership with TECNO is an opportunity to promote a seamless collaboration in this respect. At the Knight Riders, we believe in creating an immersive experience for our fans by bringing them closer to the game we love and that will be our aim through this partnership.”