Unilever has elevated Tuan Vu Anh to the role of Consumer Market Insight Director & Strategy Lead – Personal Care Greater Asia.
In his new position, Vu Anh will lead consumer insights and strategic planning for the company’s personal care business across the Greater Asia region.
Announcing the update on LinkedIn, Vu Anh wrote, “I am moving into an expanded role as Consumer Market Insight Director & Strategy Lead - Personal Care Greater Asia at Unilever.”
Vu Anh brings extensive experience in consumer insights and market research within the FMCG sector. Over the years, he has held several leadership roles in insights and strategy, including multiple stints at Unilever, as well as positions at Nestlé and **Sanofi’s consumer healthcare division.
His work has largely focused on translating consumer behaviour and data-led insights into strategies that support brand growth and business decision-making.
Prior to this elevation, Vu Anh served as Head of Consumer & Market Insights (CMI) for Vietnam before moving into the role of Consumer Market Insight Lead – Personal Care Southeast Asia.
