Yes Securities, a subsidiary of Yes Bank, has announced its ‘#CycleToWork’ initiative ahead of World Bicycle Day on June 3.
The long-term programme is aimed at encouraging employees to adopt healthier commuting habits and more conscious mobility choices. As part of the initiative, employees across Yes Securities offices in India residing within a 5-km radius of their workplace will be encouraged to cycle to work once every week beginning June 3.
The announcement comes amid wider discussions around fuel conservation and responsible energy consumption following recent public appeals around sustainable practices and changing global energy conditions.
The company stated that the initiative is intended to position cycling not only as a fitness activity, but also as a practical and environmentally conscious commuting option.
The campaign is being led under the guidance of Anshul Arzare, Managing Director & CEO, Yes Securities. The company had previously organised a Cyclothon in Mumbai as part of its broader wellness and sustainability efforts.
Speaking on the initiative, Anshul Arzare, MD & CEO, Yes Securities , said: “The Prime Minister’s message on fuel conservation and sustainable living is both timely and deeply relevant, especially at a time when organisations and individuals alike must rethink everyday choices. At Yes Securities , our efforts over the last several months through initiatives such as our Cyclothon and our participation at platforms like the Netherlands-EU-India Urban Mobility Conference 2026 and the Times Drive Auto Summit have all been centred around one larger vision, building a culture that respects every commuter. As cities evolve, creating people-centric mobility ecosystems where pedestrians, cyclists and motorists coexist respectfully will become increasingly important.
Through #CycleToWork, we want to further strengthen this movement by encouraging employees to view cycling not only as a fitness activity, but also as a conscious green mobility choice. We believe meaningful change begins when sustainability becomes part of everyday behaviour, and through this initiative, we hope to inspire more mindful, healthier and community-driven commuting habits.”
Observed globally on June 3, World Bicycle Day promotes cycling as an accessible and environmentally friendly mode of transport. The company stated that the initiative aligns with broader conversations around sustainable urban mobility and healthier lifestyles.
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