BRAND: JBL
Campaign: First Doesn’t Follow
AGENCY
Anupama Ramaswamy
Joint MD & Chief Creative Officer, Havas Creative India
“Being first isn’t simply about being ahead of the curve, it’s about redefining it. It’s about setting new benchmarks, not chasing old ones. ‘First Doesn’t Follow’ is more than a campaign, it’s a call to those who move on instinct, question accepted norms, and shape culture rather than inherit it.”
CLIENT
Yogesh Nambiar
Director, Integrated Marketing, HARMAN India
“As a brand that lives and breathes sound, we connect deeply with those who value authenticity and innovation above all else. This campaign is a salute to the trailblazers—the ones who carve their own path, refuse to blend in, and redefine what it means to lead. Here’s to the firsts. To those who never follow. Only lead.”
BRAND: Adani Group
Campaign: Suraj Bhaiya Hain Naa
AGENCY
Piyush Pandey
Chief Advisor for Ogilvy India
“Adani adds one more human touch to technology with its new Solar energy film. Story of Suraj shines by showing how solar energy brings life-changing opportunities to communities, helping them build a brighter future.”
CLIENT
Ajay Kakar
Head – Corporate Branding, Adani Group
“At Adani, we are not just generating electricity—we are creating pathways for progress. This film reflects the real impact of solar energy on everyday life. The transformation of one town is emblematic of the change we’re enabling across India.”
BRAND: Oppo India
Campaign: Live the Aawara Life
AGENCY
Sumit Chaurasia
Founding Partner and Creative Head, Delhi, Famous Innovations
“The Aawara life has evolved from its older meaning to now embody the spirit of a true explorer. In today’s world, if you are not a little bit ‘aawara’, you are probably missing out on life’s best unscripted moments!”
CLIENT
Sushant Vashistha
Head of Product and Digital Marketing, OPPO India
“At OPPO, we build technology that helps people stay present ‘Live the Aawara Life’ celebrates this spirit – living freely, following your heart, and embracing new experiences. Ranbir Kapoor embodies this beautifully, blending classic charm with a modern outlook. And this is just the beginning, there’s more to come”
BRAND: Golden Bullet
Campaign: Champions Choose The Best Tools
AGENCY
Krishnaa D Jajoo
Founder, Buzz Makers
“When we partnered with Golden Bullet, we discovered that India is facing a growing shortage of skilled labour across industries — with worker well-being being a major concern. That insight shaped our campaign direction: showcasing how the right tools can truly empower professionals.”
CLIENT
Kamal Kampani and Akash Kampani
Partners at Industrial Tools Corporation, the company behind Golden Bullet
“This film is a celebration of the unsung heroes who shape our nation with their skill and dedication. Partnering with Manu Bhaker and Buzz Makers has allowed us to bring this vision to life.”
