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BIRKENSTOCK Steps Beyond Footwear With Its First Care Essentials Range in India

BIRKENSTOCK brings Care Essentials to India alongside its AW26 footwear and 1774 collaborations, blending its foot-health heritage with body care, design and craftsmanship

BY TEAM IMPACT
Published: Oct 1, 2026 6:24 PM 
BIRKENSTOCK Steps Beyond Footwear With Its First Care Essentials Range in India

BIRKENSTOCK is stepping beyond footwear in India, bringing its Care Essentials range to the market alongside its Autumn/Winter 2026 collection and latest 1774 collaborations.

The brand previewed the offering at an exclusive showcase at IFBE, Fort, Mumbai, held within a century-old ice factory that has been reimagined as a space for design and art. The venue’s mix of heritage and reinvention echoed BIRKENSTOCK’s own approach to craftsmanship and design.

With a shoemaking tradition dating back to 1774, BIRKENSTOCK is now extending its focus on foot health into personal care. Care Essentials, which has been available globally for two years, arrives in India this October as a vegan, COSMOS Natural-certified collection made in Germany.

The range brings together products for both foot and body care, including the Exfoliating Foot Scrub, Nourishing Foot Balm, Comforting Dry Oil and Smoothing Pumice Stone. The body care line includes the Relaxing Hand & Body Wash and Lotion.

Alongside the new category, the showcase featured BIRKENSTOCK’s Autumn/Winter 2026 collection, which combines archive revivals, new interpretations of familiar silhouettes and seasonal finishes.

The collection plays with animal prints, metallics and high-shine details, with the ARIZONA, MADRID and GIZEH receiving updates through high-shine leather, oversized buckles and fine straps in shades including pearl white, taupe and copper. The BOSTON takes a more vintage and outdoor-inspired direction, while new EVA and synthetic styles expand the seasonal offering.

The brand’s 1774 line also took centre stage. The exclusive collaboration series brings BIRKENSTOCK together with designers and brands around creativity, design and material innovation.

Two recent collaborations featured at the showcase. BIRKENSTOCK x ETRO reworks the BOSTON and GIZEH with ETRO’s paisley motifs, embroidered details, long fringe and Western-inspired buckles in taupe and chocolate. Meanwhile, BIRKENSTOCK x ADERERROR, the brand’s second collaboration with the Seoul-based label, gives the BOSTON two new forms — the Boston Cap and Boston Flap — featuring ADERERROR’s signature zigzag embroidery.

Together, Care Essentials, AW26 and 1774 offered a broader view of BIRKENSTOCK’s design universe, bringing personal care, seasonal footwear and creative collaborations under one roof while retaining the brand’s focus on function, craftsmanship and its 250-year foot-health heritage.

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