Wealth management film Scripbox has announced the promotion of Mohankumar Swaminathan to the role of Chief Product Officer (CPO).
In this role, he will lead the company's product strategy, roadmap and innovation initiatives, with a focus on strengthening Scripbox’s digital wealth management platform and customer experience. He will also be responsible for defining and executing the company's AI-first product vision and roadmap.
Since joining the company in 2016, Swaminathan has played a key role in shaping Scripbox's product capabilities, supporting its evolution from a digital mutual fund advisory platform to a comprehensive wealth management firm. During his tenure, he has led strategic initiatives across product management, customer acquisition, lifecycle engagement and marketing technology.
Commenting on the development, Atul Shinghal, CEO, Scripbox said, "Mohan has been an integral part of Scripbox's journey over the past decade. His ability to bring together product thinking, technology and customer insights has helped us build experiences that have evolved alongside the changing needs of Indian investors. As we continue to strengthen our wealth management offerings, his leadership will play an important role in shaping the next phase of our product journey."
On his appointment, Swaminathan said, "Completing ten years at Scripbox and stepping into the role of Chief Product Officer is a truly special milestone. I've had the privilege of watching Scripbox transform from a category creator that made investing simple for early savers to a wealth management firm trusted by investors serious about building and preserving wealth. Working at the intersection of product, technology and marketing to craft better customer experiences has been my mission throughout, and I'm excited to carry it forward as investor expectations continue to rise."
