Ravi Makwana has been appointed the Chief Marketing Officer of Vadilal Industries Limited. The appointment was announced by Makwana in a LinkedIn post.
“I am super excited to work on this very beloved brand that I so devoured growing up. Almost feels surreal to work on the brand that was hands down the best part of my childhood! India is on a cusp of Ice Cream explosion and the Ice Cream wars have just begun. Both, incumbent brands getting aggressive as well as insurgents creating new categories and formats, it will be interesting to fight this out in the market,” he wrote in the post announcing the new role.
Makwana joins Vadilal from Zydus Wellness, where he was the Category Head. He joined Zydus in May 2024.
Previously, Makwana has worked with Tim Hortons India, Tata Consumer Products and Asian Paints.
