Actor and humanitarian Sonu Sood has partnered with GetCompanion, a technology-led platform focused on emotional support and human companionship, to raise awareness about loneliness in India.
The collaboration follows a social media video in which Sood spoke about loneliness as a growing but often overlooked challenge affecting people across age groups—from senior citizens and students to working professionals and entrepreneurs.
Through the partnership, Sonu Sood and GetCompanion aim to spark conversations around emotional well-being and make trusted companionship more accessible. The initiative will include digital campaigns, storytelling and community engagement to encourage people to check in on loved ones and foster meaningful human connections.
Speaking about the initiative, Sonu Sood said, "I've always believed that the greatest support we can offer someone is our time and our presence. Today, despite being more connected than ever through technology, many people continue to struggle with loneliness. Sometimes, you don't need solutions; you just need someone who will listen. When I came across GetCompanion and its vision, I felt it was an initiative that genuinely addresses a growing need in our society. Together, I hope we can encourage people to check in on their loved ones, reach out to those who may be feeling alone, and remind everyone that no one should have to face life's journey without a companion."
Shradha Chaturvedi, Founder & CEO of GetCompanion, said, "Loneliness is one of the most under-discussed challenges of our time, yet it affects millions of people every day. We are grateful that Sonu has chosen to lend his voice to this cause. His belief that emotional support deserves equal attention aligns closely with our mission of making trusted companionship accessible to those who need it most. Together, we hope to encourage more conversations around loneliness and inspire people to be present for one another."
The partnership marks the beginning of a long-term awareness initiative focused on highlighting the impact of loneliness while promoting empathy, emotional support and human companionship.
