Swiss Beauty has rolled out its latest campaign, ‘We Got You, Girl!’. The film features Bollywood actor and brand ambassador Taapsee Pannu.
The campaign embodies the spirit of a modern woman who navigates life with multiple moods, many roles, and myriad moments, often multiple in one day. She is cheeky at brunch, bold at work, sentimental with family, glamorous at parties, and relentless in her drive.
Speaking at the campaign launch, Vidushi Goyal, Chief Marketing Officer, Swiss Beauty, said, “With ‘We Got You, Girl!’, featuring Taapsee Pannu, we are deepening our connection with young Indian consumers who seek beauty that is expressive, effortless, and empowering. This campaign is a celebration of her world during the shaadi season, full of energy, emotions, selfies, and spotlight moments, and Swiss Beauty will be right there with her through it all.”
Sumit Chaurasia, Founding Partner and Creative Head, Delhi, Famous Innovations, said, “It's rare to find a brand that doesn't tell you what beauty should look like. Swiss Beauty just says, 'We've Got You, Girl', exactly as you are. In a world quick to judge and slow to welcome everyone, that kind of support feels genuinely real. That's what pulled us in. This isn't just about products; it's a whole different mindset. It's about actually caring, making things affordable for everyone, and helping you feel confident in your everyday life. This campaign celebrates the little victories and real challenges of beauty. It's about that quiet comfort when you know someone's there for you. With Swiss Beauty, the answer is always yes. Yes to quality you can trust. Yes to prices that won't break the bank. And yes to a brand that genuinely shows up for you, every single time.”
