Amrita Bharadwaj has been appointed Lead End-to-End Marketing at Reliance Consumer Products Limited, marking her move from JioStar, where she served as Vice President, Brand Solutions Sports.
Bharadwaj exited JioStar in mid-March after leading brand solutions in the sports vertical. In her new role, she will oversee integrated marketing across the consumer products business, aligning brand, strategy and execution.
Prior to her stint at JioStar, she was Director, Brand Solutions and Customer Marketing Strategy at Star Sports, where she worked on building advertiser partnerships and consumer-focused initiatives.
Her earlier experience spans leading global brands including Mars and Carlsberg, where she managed brand strategy and communications.
The appointment comes as Reliance Consumer Products continues to strengthen its leadership team to scale its presence in India’s fast-growing FMCG sector.
