Marketing veteran Shubhranshu Singh paid tribute to YAAP Founder and Chairman Atul Hegde, remembering him as an entrepreneur whose leadership was defined by vision, innovation and a commitment to creating lasting value.
Reflecting on Hegde’s legacy, Singh said, “Atul Hegde’s work and legacy reflect the quiet determination and vision of an entrepreneur committed to creating lasting value. It is rare to find someone who combines technological vision, entrepreneurial leadership and institution building with such purpose. His passing is a loss for all of us. Gone too soon. RIP.”
