Creativefuel has announced the appointment of Tanmay Sinha, former Creative & Operations Leader at WLDD, as Associate Vice President – Business Solutions & Operations.
At Creativefuel, Tanmay will focus on strengthening business operations, community-led initiatives and structural efficiencies. He will work closely with Sree Chandran, VP – Operations & Acquisitions, to build scalable systems across the agency’s ecosystem. His responsibilities will include streamlining workflows between departments, developing performance frameworks and fostering collaboration between Creativefuel’s creative, operational and community-driven verticals.
He will also contribute to expanding Creativefuel’s creator and page network, ensuring that the agency’s creative, data and operational functions align as the company expands its presence in media, entertainment and brand partnerships.
Before joining Creativefuel, Tanmay led business and campaign strategies for Prime Video, Flipkart, Philips, Xiaomi, Sony Pictures, AJIO, DaMENSCH, Canva and JioHotstar. At WLDD, he played a key role in developing internal systems, mentoring cross-functional teams and leading departments including campaign management, client servicing and production.
Speaking on the appointment, Tushar Sukhramani, Founder & CEO, Creativefuel, said, “We are excited to have Tanmay join at a pivotal time for Creativefuel. His cross-category experience and deep operational understanding will play a key role in building the next phase of our business and community ecosystem.”
Creativefuel Co-Founder Nikhil Sukhramani added, “Tanmay’s background across multiple industries from OTT to FMCG, adds a new dimension to our leadership team. His expertise in driving structured, scalable solutions fits perfectly with our vision of building Creativefuel into a house of brands for the internet.”
Commenting on his new role, Tanmay Sinha, AVP – Business Solutions & Operations, Creativefuel, said, “What excites me about Creativefuel is its ability to think like a creator-led ecosystem while operating with the precision of a business powerhouse. The opportunity to build frameworks that connect creativity, operations and communities at scale is something I’ve always believed in, and I’m thrilled to be part of a team that’s shaping what modern agencies should look like.”
Tanmay’s appointment is part of Creativefuel’s ongoing leadership expansion strategy, aimed at strengthening its operational and creative capabilities.
