Kareena Kapoor Khan has made a strategic investment in direct-to-consumer footwear and accessories brand Fizzy Goblet. The financial terms of the deal were not disclosed.
Kapoor Khan, who has served as the brand ambassador since 2022, will now also act as a strategic partner. In addition to endorsing the brand, she will contribute to design selection and support brand-building initiatives in India and international markets.
The actor's association with Fizzy Goblet dates back to 2014, when she was first seen wearing the brand, and she formally became its ambassador in 2022.
Announcing the investment on Instagram, Kapoor Khan wrote, “I’ve always backed what I truly believe in. Today, that belief becomes an investment. Excited to join @fizzygoblet as an investor and partner with Laksheeta as we build the next chapter of this incredible homegrown brand. Here’s to Indian design, craftsmanship and a whole lot of exciting things ahead.”
The announcement was accompanied by a photograph of Kapoor Khan with Fizzy Goblet founder Laksheeta Govil.
