OPPO India has launched its new Find X9 Series alongside a brand campaign titled 'Make Your Moment', which focuses on the ways in which young creators use personal perspective to document everyday experiences. The campaign explores how contemporary storytellers prioritise authenticity and emotion, and positions the Find X9 Series within this cultural shift by foregrounding its imaging and performance capabilities tailored for India’s visual landscape.
The brand film follows a series of ordinary moments observed through the eyes of different creators: a quiet interaction between a guard dog and an office worker during the morning rush, a child blowing bubbles by the seaside at sunset, a connection between friends in a pottery class, a father capturing his child’s reaction to fireworks, and a daughter recording her mother’s enthusiasm at a concert. Each scene is used to illustrate the campaign’s central idea that perspective shapes storytelling, and the manifesto links the vignettes with a message encouraging viewers to “live fully, enjoy creating, inspire with authenticity.” The film is being distributed across digital platforms and OTT services.
Watch the campaign here:
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Commenting on the launch, Sushant Vashistha, Head of Product and Digital Marketing, OPPO India, said, “‘Make Your Moment’ is more than a campaign, it’s the very essence of OPPO. The Find X9 Series truly reflects this spirit, empowering a new generation of creators who are building successful careers while confidently expressing their unique outlook as digital storytellers. With industry-leading innovations, the Find X9 Series sets a new benchmark for flagship experiences in India. We are proud to spotlight modern narrators who don’t wait for the perfect shot—they create it.’”
Alongside the campaign, OPPO has detailed the specifications of the Find X9 and Find X9 Pro. The Find X9 Series continues the Find X line and includes a camera system co-engineered with Hasselblad, featuring a 200MP telephoto camera, a True Colour Camera, real-time triple exposure HDR capabilities, and support for 4K 120fps Dolby Vision HDR video. OPPO states that the system has been locally calibrated with adjustments for Indian skin tones, festival colours, textures, and lighting conditions.
The devices run on ColorOS 16 and include updates in battery performance and overall system capabilities. The Find X9 Series is priced from ₹74,999. The Find X9 Pro will be available through the OPPO e-store, Amazon, Flipkart, and mainline retail outlets; the Find X9 will be sold through the OPPO e-store, Flipkart, and retail outlets.
OPPO has also announced a range of purchase offers, including up to 10% cashback across SBI, HDFC Bank, Kotak Bank and IDFC First Bank cards, no-cost EMI and zero down-payment options through multiple finance partners, and up to a 10% exchange bonus through Cashify and Servify.
