TCS has appointed Kritika Saxena as Head of Marketing for India. In this role, she will oversee the company’s marketing strategy for the Indian market and work to align marketing efforts across key business segments.
Saxena will collaborate with the India leadership team on strategic initiatives, including the company’s #AcceleratingIndia campaign, which she described as “close to my heart.”
Before joining TCS, Saxena spent 14 years at CNBC-TV18, where she served as Chief of Bureau for Mumbai & South India and anchored programmes such as After the Bell and India Business Hour.
During her time at TCS, she played a key role in restructuring the corporate communications function and launching TCS Studios, the company’s in-house content and production unit.
