Tags Story

IMPACT Stories
‘AI will unlock true cultural personalization at scale in 2026’
BY NEETA NAIR
IMPACT Stories
‘2026 will be defined by AI-led discovery, not digital noise’
BY Ruchika Jha
IMPACT Stories
‘In 2026, attention—not impressions—will define print’s real power’
BY Yash Bhatia
IMPACT Stories
'Influencers will win with small but loyal audiences'
BY Ruchika Jha
IMPACT Stories
'Long-term brand building needs to come back into focus'
BY Yash Bhatia
IMPACT Stories
‘Premium, quick commerce and AI will shape marketing’s next leap in 2026’
BY NEETA NAIR
IMPACT Stories
Creativity, Marketing, And Ai: Redefining The Future Of Customer Experience
BY Vyshak Venugopalan
Spotlight
Tale Of Two Diamonds
BY Antora Chakraborty
CMO Interview
Ferrero’s Golden Touch
BY Antora Chakraborty
Cover Story
10 on 10 campaigns of 2025
BY Yash Bhatia
IMPACT Stories
'In 2026, outdoor will finally move at the speed of data and decision-making'
BY Antora Chakraborty
IMPACT Stories
‘In 2026, brands will need intelligence that acts in real time, not hindsight’
BY Ruchika Jha
IMPACT Stories
‘2026 Will Mark OTT’s Shift to Smart, Profitable Growth’
BY NEETA NAIR
IMPACT Stories
‘In 2026, radio won’t sell airtime — it will curate culture and communities’
BY Pritha Pahari
IMPACT Stories
‘The divide between performance, brand, retention, and commerce will finally dissolve’
BY Ruchika Jha
IMPACT Stories
‘Be the Challenger or Be Challenged’
BY Antora Chakraborty
IMPACT Stories
‘2026 will reward clarity, utility and credibility-led content ecosystems’
BY Yash Bhatia
IMPACT Stories
‘AI will increasingly function as the operating system for marketing’
BY NEETA NAIR
IMPACT Stories
‘OOH in 2026 will be about buying moments, not locations’
BY Antora Chakraborty
IMPACT Stories
‘Media mixes will be shaped by how people actually consume content today’
BY Antora Chakraborty

TOP STORY

Creativity, Marketing, And Ai: Redefining The Future Of Customer Experience

Vyshak Venugopalan of Adobe India reflects on how creativity, marketing & AI are coming together to redefine the future of customer experience

Tale Of Two Diamonds

Ferrero’s Golden Touch

NEWS LETTER

Subscribe for our news letter

E - PAPER


  • CURRENT

  • LAST WEEK

Subscribe To Impact Online

BUY IMPACT ONLINE

IMPACT SPECIAL ISSUES


  • Suniel shetty takes the Spotlight

  • Miked Up for Goafest

  • Get Set Goaaa!

  • Anupriya Acharya Tops the IMPACT 50 Most Influenti

  • Advertising Turbocharged

  • A Toast to creativity

  • GOAing towards tech-lead creativity

  • REDISCOVERING ONESELF

  • 50 MOST INFLUENTIAL WOMEN LIST 2022

  • BACK WITH A BANG!

  • Your Best Coffee Ever

  • PR Commune Magazine June-July 2022

  • 13th-ANNIVERSARY-SPECIAL

  • PR Commune Magazine April 2022

VIDEO GALLERY VIEW MORE

Pelki Tshering, CMO, Tanishq on Modern Indian Womanhood and the Enduring Value of Natural Diamonds