Tags Story

Spotlight
Scale Meets Speed
BY Raaina Jain
More From Impact
Colgate-Palmolive appoints Akash Parekh as EVP – Marketing
BY TEAM IMPACT
More From Impact
Gunjit Jain to exit Colgate-Palmolive India; Akash Parekh to succeed him
BY TEAM IMPACT
More From Impact
Suzlon Energy Appoints Manjari Upadhye As President Of RE Asset Management Services
BY TEAM IMPACT
IMPACT Stories
FMCG Buying Intent: What’s Behind the Consumer Pullback?
BY Antora Chakraborty
Cover Story
FMCG Brakes Before Accelerating?
BY Antora Chakraborty
More From Impact
Prabha Narasimhan moves to APAC role as Colgate-Palmolive names Manish Anandani MD & CEO
BY TEAM IMPACT
Creative Zone
Best Ads of May 2026
BY Antora Chakraborty
More From Impact
Colgate-Palmolive Appoints Ram Raghavan as Global Chief Marketing Officer
BY TEAM IMPACT
More From Impact
Samir Singh Elevated to President, Enterprise Oral Care at Colgate-Palmolive
BY TEAM IMPACT
Creative Zone
Ads in Focus
BY Antora Chakraborty
Interview
‘Media is a powerful enabler of long-term brand-building’
BY Antora Chakraborty
Cover Story
Media Magicians
BY Antora Chakraborty
CMO Interview
The Oral Edge
BY Antora Chakraborty
More From Impact
Mumbai Indians partner with Colgate Total for oral health initiative
BY TEAM IMPACT
More From Impact
Colgate Total signs Rahul Dravid, Positions Oral Care as Performance Edge
BY TEAM IMPACT
More From Impact
Infectious Advertising appoints Smriti Tewari as Business Head
BY TEAM IMPACT
More From Impact
Colgate-Palmolive India Raises Ad Spend by 7% to Rs 180 Crore in Q4 FY25
BY TEAM IMPACT
Interview
Palmolive Lathers up for a comeback
BY NEETA NAIR
More From Impact
Colgate Total urges you to “Eat like you Should” in its new campaign
BY TEAM IMPACT

TOP STORY

When Every Brand Gets Funny, Who Gets Remembered?

As memes and Internet culture become common brand language, are brands still building a voice or simply joining the joke?

‘Guess Needed Cultural Relevance, Tamannaah Was The Right Fit’

Scale Meets Speed

NEWS LETTER

Subscribe for our news letter

E - PAPER


  • CURRENT

  • LAST WEEK

Subscribe To Impact Online

BUY IMPACT ONLINE

IMPACT SPECIAL ISSUES


  • NDTV’s Big Test

  • Suniel shetty takes the Spotlight

  • Miked Up for Goafest

  • Get Set Goaaa!

  • Anupriya Acharya Tops the IMPACT 50 Most Influenti

  • Advertising Turbocharged

  • A Toast to creativity

  • GOAing towards tech-lead creativity

  • REDISCOVERING ONESELF

  • 50 MOST INFLUENTIAL WOMEN LIST 2022

  • BACK WITH A BANG!

  • Your Best Coffee Ever

  • PR Commune Magazine June-July 2022

  • 13th-ANNIVERSARY-SPECIAL

  • PR Commune Magazine April 2022

VIDEO GALLERY VIEW MORE

How Greenply Is Changing the Conversation Around Plywood: Ashok Jaiswar in conversation with IMPACT