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Cover Story
Kuch Khaas Tha
BY TEAM IMPACT

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Nu Republic onboards Abhay Deol as brand ambassador for Triphop® Smart Backpacks
BY TEAM IMPACT

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Oneindia Appoints Anand Sreenivasan as National Head of Monetisation and Special Projects
BY TEAM IMPACT

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CRED and T Rajendar show Chennai the rewards of paying bills on time
BY TEAM IMPACT

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Noise & Megalodon Launch AI-Powered Republic Day Campaign
BY TEAM IMPACT

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Nataraj Hidey Pencils Celebrate Republic Day with Kids
BY TEAM IMPACT

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Half a Decade of Impact: Sachin Tendulkar Foundation Celebrates
BY TEAM IMPACT

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boAt Celebrates Republic Day with “Rock’in India” Campaign
BY TEAM IMPACT

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Bidding Farewell to Media Veteran Bhaskar Das
BY TEAM IMPACT

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Mr Das will live on and continue to inspire in so many ways: MK Anand
BY MK Anand

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Bhaskar Da-Tum sa nahin dekha
BY Bipin Pandit

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‘Bhaskar Das was intellectual, knowledgeable and witty’
BY Paulomi Dhawan

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‘Bhaskar Das made the industry better, simply by being in it’
BY Prasoon Joshi

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‘Bhaskar Das told me he was a Student for Life’
BY Malcolm Raphael

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'Bhaskar Das' generosity of spirit and dedication will forever be remembered'
BY Jaideep Gandhi

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Bidding Farewell to Media veteran Bhaskar Das
BY TEAM IMPACT

Cover Story
THE RETURN OF THE RATINGS
BY SONAM SAINI

Spotlight
BARC: CAUGHT IN CROSSFIRE OR OVERHAUL DUE?
BY DIPALI BANKA

TOP STORY

Ads in Focus

Which campaigns nailed creativity this week? Here’s IMPACT’s curated selection of standout ads


‘We wanted to shift the spotlight to the true currency of this industry - Talent’


Influencers on a payroll


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