dipali banka STORIES

Cover Story
WHY CINEMA ADVERTISING IS A HIT WITH BRANDS
BY DIPALI BANKA
CMO Interview
LIVSPACE: DESIGNING A CATEGORY
BY DIPALI BANKA
Cover Story
A NEW TWIST ON TV
BY DIPALI BANKA
Cover Story
THE MARTECH STACK: WHY IT SHOULD MATTER
BY DIPALI BANKA
CMO Interview
WHY FUJIFILM IS ZOOMING IN ON HEALTHCARE SOLUTIONS: HARUTO IWATA
BY DIPALI BANKA
CMO Interview
THE NEW ARGUMENT FOR COFFY BITE…
BY DIPALI BANKA
CMO Interview
HILTON: MAKING EVERY STAY A STORY
BY DIPALI BANKA
CMO Interview
HAIER: SPEAKING VOLUMES WITH #SILENTPERFORMERS
BY DIPALI BANKA
Spotlight
‘WE BROUGHT BHARAT AND INDIA CLOSER THIS FESTIVE SEASON’
BY DIPALI BANKA
Cover Story
A CUT THAT CHEERS
BY DIPALI BANKA
CMO File
MAX LIFE: FOCUS ON REAL VALUE
BY DIPALI BANKA
Interview
HOW MRUC IS AIDING ADVERTISERS THROUGH QUALITATIVE RESEARCH
BY DIPALI BANKA
CMO File
BANK OF BARODA: MERGING WITH TRUST
BY DIPALI BANKA
Cover Story
IS THE INDUSTRY ANY CLOSER TO ADOPTING CPT?
BY DIPALI BANKA
CMO File
RIDING HIGH, THE JEEP WAY
BY DIPALI BANKA

TOP STORY

ITC: RE-IMAGINING THE FROZEN FOOD SEGMENT

Sachid Madan, Chief Executive - Frozen Snacks, Fruits and Vegetables, ITC Limited tells us about the big opportunity that ITC sees in the frozen foods space

JAQUAR GROUP: DRIVING GROWTH BUILT ON LEGACY

60% OF OUR GROWTH SHOULD BE ORGANIC; 40% FROM ACQUISITIONS: GOUR GUPTA

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India still underserved on Digital, says Sanjay Behl, CEO, Lifestyle Raymond