Famous Innovations has appointed Senthil Kumar as Managing Partner & Chief Creative Officer, Bengaluru. Kumar will also join the independent agency as a partner and lead its Bengaluru operations.
One of Indian advertising's most awarded creative leaders, Kumar joins Famous Innovations after a 25-year stint across JWT and its successor networks, Wunderman Thompson and VML. Most recently, he served as Chief Creative Officer, a position he held for the last decade.
In his new role, Kumar will focus on strengthening the agency's Bengaluru presence while contributing to its creative and business growth as a partner.
Commenting on the appointment, Senthil Kumar said, "Famous has always been a maverick — independent, fearless and built on the belief that a great idea can come from anywhere and go everywhere. I'm not here to run a creative department; I'm here to build, as a partner and an owner, and to make work that doesn't just win in the room but moves the world outside it."
Raj Kamble, Founder & Chief Creative Officer, Famous Innovations, added, "Senthil and I have each spent 25 years chasing the same thing — ideas that make people feel something. What excites me most is that he joins us as a partner, an entrepreneur, an owner who will build a business the way only a founder can. That hunger to build, and not just to make ads, is exactly what Famous is made of."
The appointment comes as Famous Innovations continues to strengthen its leadership team and expand its capabilities across key markets.
