Jindal Stainless, one of India’s leading stainless-steel manufacturers, has announced Ranveer Singh, a celebrated actor and cultural icon, as its first-ever brand ambassador and nationwide celebrity endorser. The association marks a significant step in the company’s efforts to expand brand visibility and strengthen it connect with the consumers. Known for his grit, performance, and reliability, Singh’s persona mirrors the brand’s core ethos.
Commenting on the announcement, Managing Director, Jindal Stainless, Mr Abhyuday Jindal, said, “Ranveer Singh represents not only the present but also the future of Indian cinema, deeply committed to the work behind performance. As Jindal Stainless embarks on its next phase of growth, his dynamic personality and strong connect with audiences make him a fitting partner, to help bring the versatility of stainless steel closer to people across the country.
Speaking about the association, Singh said, “For many of us growing up in India, stainless steel has always been a familiar part of everyday life. It carries a sense of reliability and a distinctly Indian spirit. What makes this association special for me is that it represents values of trust, and authenticity I truly relate to. I’m excited to be associated with Jindal Stainless and look forward to taking the brand’s story to audiences across the country.”
Adding further perspective on the collaboration, Director – Corporate Affairs, Jindal Stainless, Mr Vijay Sharma, said, “Through our association with Ranveer Singh, our first-ever brand ambassador, we aim to strengthen the awareness around stainless steel and its role in nation building. His wide appeal and strong connect with audiences will help us engage with a broader set of consumers and bring the story of stainless steel closer to everyday conversations.”
Stainless steel has been part of some of India’s most defining moments of progress, from cutting-edge infrastructure and transit solutions like the Vande Bharat sleeper trains, to strategic sectors such as defence with projects like BrahMos and aerospace with projects like Chandrayaan-3, alongside countless everyday applications. Through this collaboration, Jindal Stainless aims to highlight these connections and foster greater appreciation for the material’s contribution to India’s growth and development.
