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JioStar unveils new cricket Ad campaign ft. ‘RO-KO’ duo

Conceptualised by JioStar, the ad captures candid moments of Kohli and Rohit, ahead of the 2027 cricket season, starting 13 December with Sri Lanka series

BY TEAM IMPACT
Published: Oct 8, 2026 11:39 AM 
JioStar unveils new cricket Ad campaign ft. ‘RO-KO’ duo

JioStar announced the launch of a new ad campaign featuring Indian cricket icons, Rohit Sharma and Virat Kohli, setting the vibe for the cricketing season of 2027, packed with series and specially, ICC Men’s Cricket World Cup 2027.

The ad-film, conceptualised by JioStar, brings together the ‘Ro-Ko’ duo on camera spinning around light conversations and imitating players and guessing their names. The film offers a glimpse of humour and fun as the duo cheekily recreate the signature celebrations of KL Rahul, Ravindra Jadeja and Shubman Gill.

As their conversation draws to the ending, the duo draws their attention to the road ahead and the ICC Men’s Cricket World Cup 2027, setting up the film’s punchline: ‘Desh ka sawaal hai, maza toh aayega’ (It's a matter of the country's pride, it's going to be fun).

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  • TAGS :
  • ROHIT SHARMA
  • Virat Kohli
  • Shubman Gill
  • JioStar
  • KL Rahul
  • ICC Men’s Cricket World Cup 2027
  • Cricket Ad Campaign
  • Ravindra Jadega

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