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Parle Biscuits appoints George Kovoor as CEO

Kovoor joins Parle Biscuits after over three decades in leadership roles at PepsiCo

BY TEAM IMPACT
Published: Sep 1, 2026 3:14 PM 
Parle Biscuits appoints George Kovoor as CEO

Parle Biscuits has appointed George Kovoor as Chief Executive Officer, effective September 1, 2026.

Kovoor joins Parle Biscuits after a career spanning more than three decades at PepsiCo, where he held leadership roles across consumer businesses and markets. He most recently served as Senior Vice President & General Manager, India Beverages, a role he held until March 2025.

Commenting on the appointment, Ajay Chauhan, Managing Director, Parle Biscuits, said, “We welcome George and look forward to working closely with him to build on Parle’s strong foundation, strengthen our capabilities and open new opportunities for sustainable growth. As our business continues to evolve with the changing needs of Indian consumers, his ability to drive results, develop talent and navigate complex markets will be invaluable. The company looks forward to his leadership and contribution to its next phase of growth.”

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  • Parle Biscuits
  • Chief Executive Officer
  • George Kovoor
  • Ajay Chauhan

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