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Cover Story
Festive AdEx Rides The Wave
BY Antora Chakraborty

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Mondelēz India appoints Vinay Subramanyam as VP Marketing; Nitin Saini moves to SEA
BY TEAM IMPACT

Creative Zone
Ads in Focus
BY Antora Chakraborty

IMPACT Stories
Roots to Legacy: A Lot More and Sweeter than ‘Kuchh Meetha’
BY Debolina Datta

Talking Point
Fandom is the New Demographic
BY Isha Khatu

More From Impact
Biscoff launches 'DM a Lonely Cup' campaign celebrating its iconic tea and coffee pairing
BY TEAM IMPACT

Impact Feature
'Mother of all Problems'
BY NEETA NAIR

More From Impact
Amit Banati named Executive VP & Chief Financial Officer at Mondelez International
BY TEAM IMPACT

Spotlight
Too Clean To Question?
BY Isha Khatu

More From Impact
Mondelez India introduces Oreo Golden with new campaign
BY TEAM IMPACT

More From Impact
Bournvita launches #OGInfluencer campaign for Mother’s Day
BY TEAM IMPACT

Interview
‘Media is about shaping meaningful connections’
BY Antora Chakraborty

Impact Feature
Media Reset
BY Antora Chakraborty

Cover Story
Media Magicians
BY Antora Chakraborty

IMPACT Stories
A Different Play: Can New Brands Match Legacy Impact?
BY Antora Chakraborty BY Megha Misra

More From Impact
Cadbury Dairy Milk highlights first-match memories in ‘Khaas Seat’ campaign
BY TEAM IMPACT

More From Impact
Ankit Desai Joins Mondelez International as Senior Director (Marketing)
BY TEAM IMPACT

More From Impact
Cadbury Dairy Milk launches #TheKhaasSeat campaign for IPL 2026
BY TEAM IMPACT

More From Impact
Danone India appoints Joywin Fernandes as Head of Media, Digital & E-commerce
BY TEAM IMPACT

Spotlight
The Valentine’s Divide
BY Anaum Shaikh

TOP STORY

Ads In Focus

Here’s a look at campaigns turning everyday stories into memorable brand moments


Making Tyres Matter: CEAT CMO Lakshmi Narayanan B


When OOH Shows Up And Stands Out Too


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