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Spotlight
Sensory Upswing
BY Antora Chakraborty

IMPACT Stories
Creative Standouts Take the Stage: Hall of Fame #60, #59 and #58 revealed
BY TEAM IMPACT

IMPACT Stories
IMPACT Hall of Fame 2025: Lux and VML Singapore claim rank no. 58
BY TEAM IMPACT

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VML appoints Rakesh Chawla as CEO of Enterprise Solutions Hub in India
BY TEAM IMPACT

CMO Interview
The Generali Shift
BY Anushka Sengupta

Spotlight
Brands Sell Swadeshi Swag
BY Antora Chakraborty

IMPACT Stories
How did Rahul Subramanian End Up in a Lux Ad?
BY Yash Bhatia

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Infectious Advertising appoints Smriti Tewari as Business Head
BY TEAM IMPACT

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Fanta & Universal Pictures revive Chucky for a spooky Halloween limited-edition collection
BY TEAM IMPACT

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VML India Appoints Sachin Dhir as Head – Digital
BY TEAM IMPACT

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Madison Media appoints Vivek Das as Chief Digital Officer
BY TEAM IMPACT

IMPACT Stories
Purpose Premium: The Rise of Values-First Consumerism in India
BY Anjana Naskar

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VML India appoints Dhruv Warrior as Executive Creative Director
BY TEAM IMPACT

Impact Feature
Cannes you be Honest?
BY Ruchika Jha

Creative Zone
Ads In Focus
BY Anushka Sengupta

Cannes Lions 2025
India’s Cannes Momentum Eases with Three Wins on Day Two
BY NEETA NAIR BY Anushka Sengupta

Cannes Lions 2025
VML India Scores Two Cannes Lions 2025 Shortlists for Coke Studio Bharat Campaign
BY TEAM IMPACT

More From Impact
Tata Consumer Products Launches AI-Led Campaign for Tata Gluco+
BY TEAM IMPACT

More From Impact
Apollo Tyres & VML India Launch 'Bring Out the SUV in Your SUV' Campaign
BY TEAM IMPACT

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Virat Kohli Takes on the Heat in Blue Star's 'Garmi Ki Chhutti' Campaign
BY TEAM IMPACT

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Ads in Focus

Which ads stole the spotlight this week? IMPACT rounds up the ones you shouldn’t miss


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