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‘Premium, quick commerce and AI will shape marketing’s next leap in 2026’
BY NEETA NAIR

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IMPACT Hall of Fame 2025: Mondelez and Ogilvy India Secure Rank 13
BY TEAM IMPACT

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NOT MADE BY AI
BY Pritha Pahari

IMPACT Stories
VIDEO INTERVIEW: Nitin Saini of Mondelez India on Launching Lotus Biscoff in India
BY Antora Chakraborty

Cover Story
Kuch Khaas Tha
BY TEAM IMPACT

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REMEMBERING PIYUSH PANDEY: THE STORYTELLER WHO MADE BRANDS AND INDIA SMILE
BY TEAM IMPACT

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Reel Talk: Episodic Storytelling gets an Instagram Uplift
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Grey India Appoints Nikhil Guha as ECD and Mahima Kukreja as Group Creative Director
BY TEAM IMPACT

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Cadbury Dairy Milk launches ‘Learners’ Pack’ to celebrate  India’s linguistic diversity
BY TEAM IMPACT

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Hindustan Coca-Cola Beverages names Hemant Rupani as CEO
BY TEAM IMPACT

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Ogilvy India bags 2 more shortlists at Cannes Lions 2025
BY TEAM IMPACT

Creative Zone
IMPACT Ads Hall of Fame: March
BY Anushka Sengupta

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Mondelez India Enhances Healthcare Access for 1.45 Million People
BY TEAM IMPACT

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5 Star’s Make AI Mediocre Again campaign with Ogilvy lauded on Ads 2024: Hall of Fame
BY TEAM IMPACT

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Ogilvy Group India & Mondelez India Win Big at The Ad Club’s Effie India Awards 2024
BY TEAM IMPACT

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WEEK IN PHOTOS
BY Anjana Naskar

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Designed To Deliver

From incense sticks to wearables, design is no longer a finishing touch, it’s rewriting the brand playbook through emotion, storytelling & connection


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