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Tags Story

Cover Story
Gold In Old
BY Anjana Naskar

More From Impact
Zuno General Insurance revives Talking Zebra campaign to mark Road Safety Month
BY TEAM IMPACT

More From Impact
ICICI Bank approves re-appointment of Sandeep Bakhshi’s term as MD and CEO
BY TEAM IMPACT

IMPACT Stories
'Animal’s can’t fake emotion and that honesty is what made the story powerful’
BY Yash Bhatia

IMPACT Stories
What’s the Click-Through Rate of Branded Full-Train?
BY Antora Chakraborty

Creative Zone
Ads in Focus
BY Pritha Pahari

Cover Story
Tuned in to Gen-Z
BY Anushka Sengupta

More From Impact
Zuno General Insurance rewards safe driving with ‘Good Drivers Choose Zuno’ campaign
BY TEAM IMPACT

More From Impact
Ageas Federal Life Insurance unveils its new brand identity
BY TEAM IMPACT

More From Impact
Kotak Life Launches Campaign Promoting Retirement as a Phase of Reinvention
BY TEAM IMPACT

More From Impact
IMPACT Hall of Fame 2025: GIC of India & Mullen Lowe Lintas secure Rank 66
BY TEAM IMPACT

More From Impact
Shriram Life Insurance launches AI-created campaign featuring Rahul Dravid
BY TEAM IMPACT

Interview
Dot By Dot, Awareness Grows
BY Antora Chakraborty

Cover Story
Losing Grip on Brands?
BY Yash Bhatia

CMO Interview
The Generali Shift
BY Anushka Sengupta

Interview
The Kotak Lifeline
BY Anushka Sengupta

IMPACT Stories
VIDEO INTERVIEW: Geetanjali Chugh Kothari on Generali Central Life’s Brand Refresh
BY Anushka Sengupta

More From Impact
Plush introduces ‘Period Insurance’ scheme allowing users refunds for discomfort
BY TEAM IMPACT

IMPACT Stories
VIDEO INTERVIEW: Kotak Life CEO on Zero GST, Gen Z and Driving ‘Insurance for All’
BY Anushka Sengupta

More From Impact
Generali Central unveils ‘Here Now’ as first campaign under rebranded structure
BY TEAM IMPACT

TOP STORY

Ads in Focus

Which ads raised the creative bar this week? Here’s IMPACT’s curated list


Why 2026 Will Reward Clear Decisions, Not Busy Brands


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