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Interview
‘Digital Is The Core Of Our Existence’
BY Anaum Shaikh

More From Impact
MakeMyTrip and DCT Abu Dhabi Offer Visa Fee Waiver for Longer Stays
BY TEAM IMPACT

IMPACT Stories
The Independence Day Ads That Looked At India Differently
BY Isha Khatu

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MakeMyTrip, Ministry of Tourism Partner to Put Guided Tours on the Map
BY TEAM IMPACT

Talking Point
From Fling to Forever
BY Antora Chakraborty

Cover Story
THE MARKETERS DEFINING WHAT’S NEXT
BY TEAM IMPACT

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MakeMyTrip and Meta Launch Creator Circle to Power Travel Discovery
BY TEAM IMPACT

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MakeMyTrip names Abhinav Narula as SVP - Marketing
BY TEAM IMPACT

Spotlight
Agla Station: Audio Marketing
BY Ruchika Jha

CMO Interview
The Rebel Recipe
BY Antora Chakraborty

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AI In Action: Adobe And e4m Bring The Future Of Performance Marketing To Life
BY admin

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MakeMyTrip Launches Villain Mat Bano Campaign ft iconic Baddies of Bollywood
BY TEAM IMPACT

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MakeMyTrip elevates Mohit Kabra to Group COO, appoints Dipak Bohra as Group CFO
BY TEAM IMPACT

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Mayank Jain Joins MakeMyTrip as VP–Marketing for Flights
BY TEAM IMPACT

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Instamart’s ‘Add Yourself to Cart’ Campaign Delivers Love This Mother’s Day
BY TEAM IMPACT

More From Impact
MakeMyTrip Celebrates 25 Years of Transforming Travel in India
BY TEAM IMPACT

CMO Interview
‘GOIBIBO IS THE SECOND LARGEST OTA IN INDIA’
BY Anjana Naskar

Cover Story
THE ROAD TO RECOVERY
BY Ashee Sharma

TOP STORY

Ads in Focus

Four campaigns from this week that turn familiar insights into distinctive brand stories


A Whole Lotta Fan Love


30 Years Young, Ready To Accelerate: Hyundai CEO Tarun Garg


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